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Upon graduation from the B.B.A. program, a student will be able to:
- Demonstrate technical competence in domestic and global business through the study of major disciplines within the fields of business.
- Define, analyze and devise solutions for structured and unstructured business problems and issues by using cohesive and logical reasoning patterns for evaluating information, materials and data.
- Conceptualize a complex issue into a coherent written statement and oral presentation.
- Exhibit competence in the uses of technology in modern organizational operations.
- Demonstrate the fundamentals of creating and managing innovation, new business development and high-growth potential entities.
Courses for the B.B.A. program are listed below. All students must complete the core curriculum and choose one of four emphasis areas:
- Enterprise Management
- Entrepreneurship
- Finance
- Marketing
Prior to enrolling in any course, students must ensure they have completed the necessary prerequisites. Seniors in the B.B.A. program may begin work on the MBA degree if pre-approved by the Bloch School based on their formal application to the MBA program.
Core B.B.A. Curriculum (36 hours)
- DSOM 309 Intermediate Business Statistics
- DSOM 326 Production/Operations Management
- ECON 302 Microeconomic Analysis
- ENT 460 Creating the Enterprise
- FIN 325 Financial Management
- MGT 306 Legal, Ethical and Regulatory Environment of Business
- MGT 330 Understanding the Individual in the Organization
- MGT 355 Organizational Effectiveness and Leadership
- MGT 370 International Management
-or-
MGT 470 International Study in Business
- MGT 471 Strategic Management
- MIS 402 Information Management
- MKT 324 Marketing Concepts
General Electives (16 hours)
A maximum of two hours of PE activity is accepted as elective credit. Applied or military science and vocational courses may not be taken for elective credit.
Emphasis Areas (15 hours)
Enterprise Management
Required Courses
Plus three courses selected from the following:
- DSOM 431 Quality and Process Improvement
- ENT 364 Entrepreneurial Management
- FIN 419 Financial Statement Analysis
- *MGT 470 International Study in Business
-or-
*MGT 370 International Management
- MIS 415 Managing the Information Systems Resource
- MKT 348 Market Analysis
*The course taken to meet the Business Core requirement may not count toward the required electives in Enterprise Management
Entrepreneurship
Required Courses
- ENT 215 Introduction to Entrepreneurship (also listed as ENT 315)
-or-
ENT 201 Entrepreneurship Immersion (also listed as ENT 301)
- ENT 327 Creating the New Venture:Experiential Learning
-or-
ENT 328 Creating the E-Business: Experiential Learning
- ENT 332 Managing the New Venture: Experiential Learning
In addition, students must select two of the following electives:
- ENT 321 Real Estate Principles
- ENT 341 Technology Entrepreneurship
- ENT 361 New Product Development
- ENT 364 Entrepreneurial Management
- ENT 412 Entrepreneurial Finance and Venture Capital Investment
- ENT 421 Real Estate Finance Fundamentals
- ENT 425 Corporate Entrepreneurship
- ENT 432 Entrepreneurial Marketing and Selling
- ENT 446 Entrepreneurial Selling and Sales Force Management
- ENT 491 Entrepreneurial Consulting
Students in the Entrepreneurship emphasis replace the Bloch School capstone course, ENT 460, with a 300- or 400-level Bloch School elective.
*Entrepreneurship with a Real Estate Concentration
Required Courses
- ENT 215 Introduction to Entrepreneurship (also listed as ENT 315)
-or-
ENT 201 Entrepreneurship Immersion (also listed as ENT 301)
- ENT 327 Creating the New Venture: Experiential Learning
-or-
ENT 328 Creating the E-Business: Experiential Learning
- ENT 332 Managing the New Venture: Experiential Learning
- ENT 321 Real Estate Principles
- ENT 421 Real Estate Finance Fundamentals
*Note: The Real Estate concentration does not appear on the diploma or transcript.
Finance
Required Courses
Plus two courses selected from the following:
- FIN 419 Financial Statement Analysis
- FIN 427 Debt Instruments and Markets
- FIN 428 Commercial Bank Management
- *ENT 412 Entrepreneurial Finance and Venture Capital Investment
- *RL-EST 321 Real Estate Principles
- *RL-EST 421 Real Estate Finance Fundamentals
*Note: Only one of these courses can be used in the Finance emphasis.
Marketing
Required Courses
Plus two courses selected from the following:
Note: Students should ensure that prerequisites are taken in the proper sequence.
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